Sponsoring Fox News is a choice. When companies advertise on the network, they support bigotry, rank propaganda, and dangerous conspiracy theories.
Fox News executives don’t care about the toxicity their talent regularly spew on the network. They haven’t held anyone accountable for the venomous rhetoric. If anything, bigotry and propaganda are encouraged at Fox.
Advertisers should not be fooled: When you advertise on Fox News, you support the network’s extremism and bigotry. Quarantining your ads to only a small subset of programs will not insulate your brand from public rebuke when Fox News’ next controversy strikes. Both the “news side” and the “opinion side” of the network are cogs in the same propaganda machine.
The network itself is the problem, not merely a few prime-time hosts.
Groups are banding together to say enough is enough, and there’s more work to be done. Tell Fox advertisers you won’t stand for them sponsoring such bigotry and propaganda. Tell them it’s time to #DropFox.
Fox News is bad for business. Companies that do business with Fox News are financially supporting the network’s toxic bigotry and propaganda.
Take action. Tell advertisers to #DropFox.